Tune Protect Orang Asli Financial Literacy, Empowerment & Entrepreneurship (FLEE) Programme 2020

Phase 2/2020 – Business Set Up, Business Registration, Environmental Protection & Eco-Bazaar
& Phase 3/2020 – Business Tools, Social Media Marketing, Road Mapping & Computer Literacy

FLEE Programme

The Tune Protect Orang FLEE Programme saw two groups undergoing this bootcamp adventure in February 2020. The first group registered for the 2020 Phase 2 of FLEE were youth from the Temiar tribe in Kelantan. The plan was for them to complete Phase 2 and move on immediately to join OA Bamboo Straw Enterprise for Phase 3. Phase 3 is the final part of the FLEE programme. But first, it was a long bus ride from Kelantan to Kuala Lumpur for Temiar youth, who had to travel through some 60km of dirt road before they could reach the bus station! Things became more comfortable for them when they arrived in Kuala Lumpur.

The bootcamp day began with an exciting MRT adventure with Principal Trainer Nina Othman. and went through the rigorous training of having their business email and Business logo set up and the Business registration at the Companies Commission of Malaysia.

FLEE Programme
The Bootcamp began with building confidence……
FLEE Programme
……by exploring new ways to commuting……
FLEE Programme
……chaperoned by their Principal Trainer Nina Othman……

As with the 2019 Phase 2 bootcampers, the OA Temiar youth we also given a helping hand to set up their business. Artistic by nature, these young men were able to develop their business logo in no time at all, but with the help of our Creative Lead Designer Rayven Tan.

FLEE Programme
Tune Protect volunteer Rayven Tan guiding the Temiar youth the business logo development using technology……
FLEE Programme
…….and they came up with this clean design that represents their love for weaving
FLEE Programme
Several workshops later, Ebalar Handicraft was born after the formalized their partnership with the Companies Commission of Malaysia

2-day Phase 2 bootcamp, it was time for Phase 3, the final phase of the programme. Remember the pioneer OA Bamboo Straw Enterprise ladies from our 2018 and 2019 bootcamps? They joined the Temiar men for Phase 3, but not before making headlines with their bamboo straws! What a journey it has been for these ladies from Negeri Sembilan!

FLEE Programme
They caused a positive stir at the Karnival Orang Asli in Melaka
FLEE Programme
Their bamboo straws helped to launch the “No Straw Campaign” in Selangor
FLEE Programme
The bamboo straws reached the hands of 30 delegates from 25 countries at the International Visitors Leadership Programme of Social Enterprise in the USA!

Tune Protect
RTM produced and aired a documentary about OA Bamboo Straw Enterprise recently. Now Malaysia knows about Tune Protect OA FLEE.

After a 2-day Phase 2 bootcamp, it was time for Phase 3, the final phase of the programme. The OA Bamboo Straw Enterprise ladies joined the Ebalar Handicraft men and it became a truly invigorating and exciting experience for these five participants who also were introduced to the new curriculum that covered Bookkeeping, Costing and Pricing mechanisms, an introduction to the Payment Gateway, Branding and Marketing strategies, the all-important social media tips and ethics, Change Theories and an insight to sustainability and environmental protection.

FLEE Programme
Trainer Hasnur introducing the bootcampers to Excel & PowerPoint
FLEE Programme
Trainer Lina was all ears about their hopes and aspirations
FLEE Programme
Trainer Nadia explaining the fundamentals about social media marketing

There were field trips outside the boardroom and training rooms too. There were study visits Central Market and other hotspots to help them familiarize themselves with the learnings derived from these visits.

FLEE Programme
OA entrepreneurs at the handicraft booth in Central Market
FLEE Programme
It was a golden opportunity for them learn about the products that are already in the market
FLEE Programme
The city walkabout also gave them the golden opportunity to take in as many ideas as they could for them to develop on

At the end of the training, the OA entrepreneurs were pleasantly surprised to learn that they would be taking home the laptops they had been using during the bootcamps with compliments of the staff of Tune Protect who got together to raise funds during the 2-In-1 Merdeka Charity Food Bazaar in 2019.

FLEE Programme
FLEE Programme

Tune Protect Chief – People & Culture Yap Hsu Yi presenting the brand new HP laptops to Ebalar Handicraft and OA Bamboo Straw Enterprise

It was a memorable bootcamp, not only because it was a supremely enriching experience. It was also a bootcamp with a difference because of the warmth and respect the young OA entrepreneurs received for the moment they embarked on FLEE.

Tune Protect
A powerful collaboration between Tune Protect, Grow the Goose and Majlis Belia Orang Asli Malaysia

At Tune Protect we bring together expertise, ingenuity, and passion to make a difference in the lives of the underserved OA communities. We view CSR as the collective energy and effort of our company and our employees to benefit society and the environment through the contribution of labour, financial support, and facilities as well as social and community networks. The Company is proud to have made this positive contribution to the Orang Asli community over the last three years.