The setting up of Tune Protect Ventures Sdn Bhd (Tune Protect Life) was inspired since 2020, with a clear aspiration to protecting lives, in the way we know best – providing simple and affordable pure life & health protection for all, particularly the underserved groups that commonly go unnoticed by the traditional players.
Founded in 2021, Tune Protect Life aims to become a disruptor in the life insurance market, and we strive to bridge the protection gap in the country by providing affordable insurance solutions in the most accessible way.
The idea is to craft and design our products to be low priced, easy to understand, and entirely digital to make sure that they are accessible to all walks of life.
Curate your own protection plan from our range of pure life & health insurance solutions, and only pay for what you need (nothing more.)
Financial inclusivity is what we strive to achieve, and we do that by leveraging technology to reach out to the unserved and those with lesser financial affluence in the market. By doing so, we challenge the perception that insurance is just for the privileged few. A sustainable future starts with us, and we’re designing it for our customers.
Staying true to our tagline, ‘Insurance Simplified’, our products are designed to be easy to understand, easy to purchase, and most importantly, easy on the pocket.
We have launched our SME EZY, offering an affordable employee benefits insurance to our SMEs’ workforce. Products and propositions for B40 and M40 will be coming your way soon. Stay tuned!